BUSINESSES across Greater Essex can now apply for an exciting opportunity to help them become more innovative.

The ‘Innovation and investment readiness service’ will also help them unlock more funding and commercial opportunities.

The service is funded by the County Council and will be led by PA Consulting , a global innovation and transformation consultancy.

Launching later this year, it will offer interactive sessions and tailored guidance. Participants can also join experts at an exclusive in-person innovation day.

Innovation is key in helping a business grow. It means doing things differently and applying ideas that bring about positive change and deliver value and impact. It is not just about technology.

Businesses have until Wednesday 20 September to apply. Business of all sizes and across all sectors can apply. They must be based within the Essex, Thurrock or Southend.

Councillor Tom Cunningham, Cabinet Member for Planning a Growing Economy, said: “We are thrilled to be working with world leaders, PA, on this exciting opportunity for our local businesses.

“It’s a common misconception that innovation is just for technology businesses, but that’s not the case! It’s about thinking differently and applying new ideas that deliver real impact.

“We need businesses across Greater Essex to innovate in order to deliver a truly sustainable and inclusive economy. This service will help to enhance our reputation as a dynamic, forward-thinking county that is truly a fantastic place to do business.”

David Rees, Head of local government services at PA Consulting added: “PA is all about bringing ingenuity to life. Working with Essex County Council on this new service will help accelerate innovation across the county.

“We have a wealth of market sector experts at PA. Coupled with 80 years of innovation experience, this will set us in good stead to deliver this exciting service. We want to help local businesses think differently when it comes to its people, products and processes Together, we will achieve enduring results.”

Apply for the innovation and investment readiness service by 11:59pm on Wednesday 20 September.