St Clare Hospice launches Urgent Fundraising Appeal amidst Covid-19 pandemic
Charity / Fri 20th Mar 2020 at 10:09am
Hospice launches Urgent Fundraising Appeal amidst Covid-19 pandemic
IN response to the global Coronavirus (Covid-19) pandemic, and in an effort to minimise the negative impact on their fundraising efforts, St Clare Hospice has today launched an ‘urgent fundraising appeal’.
The Hastingwood-based hospice charity, which supports people across West Essex and East Hertfordshire who are facing death, dying and loss, is already experiencing a worrying downturn in voluntary income as fundraising events are cancelled or postponed and footfall into their charity shops declines. The charity anticipates that the effects of the Coronavirus pandemic could lead to a £100,000 gap in their voluntary income over the coming weeks.
The hospice charity implemented the precautionary measure of reducing some of their services on offer (from Monday 16th March) to reduce movement to the hospice site and minimise the risk of infection of Coronavirus (Covid-19) to their highly vulnerable patients. The hospice is continuing to offer an Inpatient Unit service, as well as Hospice at Home and Community Nursing service, with additional precautions being taken to ensure the safety of patients, volunteers and staff.
St Clare Hospice Director of Income Generation, Rosie Knowles, commented:
“The impact of the Coronavirus pandemic is still only just beginning to unfold, but already our fundraising and retail teams are reporting a worrying downturn. As an independent charity, St Clare is heavily reliant on the ongoing support of our local community. With the latest Coronavirus measures meaning we are all having to restrict our social contact, more and more fundraising events are having to be cancelled or postponed – which is already having a huge impact on our income.”
“At St Clare, the worst case scenario is that we are down £100,000 on our fundraising targets within three months. That is the equivalent of not being able to fund our Hospice at Home nursing service for over seven weeks.”
Rosie Knowles continued, “The Hospice is prepared for challenges to our income such as this, and we have reserves to call on. But this is an unprecedented situation which no one could have predicted and we know that in the coming months our income generation team will be pushed to the limit to ensure we can continue to keep the Hospice running. We need our supporters’ help more than ever at this difficult time. Whatever people can donate today will help to ensure that we can continue to be here, providing much needed expert care for the people who need us most.”
The Income Generation team have also been diversifying their fundraising activities and have launched a number of new digitally-based fundraisers to engage supporters online, including the charity’s first ever Virtual 5K run.
St Clare Challenges and Events fundraiser, Emma Broadbent, commented: “As many of you will have seen in the news, lots of running events have been cancelled and postponed due to coronavirus – including our annual St Clare 10K which is now taking place on 6th September. However, in the meantime, if you want to stay active and keep up with your training, we bring you our first ever Virtual 5K!”
“Our brand-new Virtual 5K run is the perfect way to make the training miles count whilst also supporting St Clare Hospice. You can run it or walk it, in your own time, and in a place of your choice – be it at home or in a local park. Just be sure to do it safely, and in line with the latest government advice. Participants can enter online, complete their 5K and email us a screenshot of their run tracker. It’s as easy as that!”
Find out more and sign up to the Virtual 5K here: stclarehospice.org.uk/virtual5k
Other ways the charity is suggesting that people can support ‘from their sofa’ include:
Playing the St Clare Lottery: stclarehospice.org.uk/play-lottery
Shopping on their eBay shop: ebay.co.uk/usr/stclarehospice
Doing online shopping through the portals Amazon Smile or EasyFundraising and choosing to donate to St Clare Hospice – at no extra cost: smile.amazon.co.uk and easyfundraising.org.uk
Setting up a Facebook fundraiser: facebook.com/stclarehospice
Donating your lunch or travel money when working from home: stclarehospice.org.uk/donate
To find out more about how you can support St Clare digitally, and to support their Urgent Fundraising Appeal, visit: stclarehospice.org.uk/urgent-fundraising-appeal
Alternatively, you can make a cheque payable to St Clare Hospice and address it to:
FAO Fundraising Department,
St Clare Hospice,
For more information about becoming a regular fundraising support of St Clare Hospice, please contact Individual Giving Fundraiser, Reah Norris on 01279773756 or [email protected]